Funding support for the third sector

Funding Psychology

Adjectives of a Moral Person

When asked to describe an honest person. women gave the following adjectives – Kind, Caring, Compassionate, Helpful, Friendly, Fair, Hard Working, Generous and Honest. And men – Strong, Responsible and Loyal.

Its been shown that using 2 or 3 of these words in asks for donations increases giving by 10%

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